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22 January 2004
The internal layout of a property is becoming an increasingly important factor on the priority list of home buyers' purchasing decisions, according to research carried out by Countryside Properties PLC.
Helen Moore, Sales and Marketing Director of Countryside Properties, explains, "The location and price of a home have always been the main factors influencing home buyers' decisions, but we are seeing from our homebuyer surveys that the volume of space inside a home and each property's interior layout are becoming increasingly important to people."
Countryside Properties is incorporating feedback from both purchasers and prospective purchasers to ensure that the designs of their properties reflect what house buyers really want. One example can be seen at Countryside's 'Pelham Gate' development in Rayleigh, Essex, where research was undertaken before and during construction.
Helen continues, "We learn a lot from our surveys and the feedback we get from visitors is invaluable. From our questionnaires at Pelham Gate, it is apparent that property size and layout is foremost in people's minds. Most respondents said their first impression of our new townhouse, which is our show home, was that it is particularly spacious, and even commented on the large size of the entrance hall which indicates this has a significant impact on people's overall impression of a property."
Pelham Gate is a smart development of 56 two, three and four bedroom houses and two bedroom apartments. All of the new homes have traditionally styled exteriors, incorporating both rendered and brick frontages with timber features. This is stylishly combined with the contemporary and low maintenance interiors, which feature many modern details including sanitaryware by designer Philippe Starck.
The homes are being built in ten different styles, creating an attractive and interesting street scene. The development has been thoughtfully landscaped, with features such as the central tree-lined square, which creates an instantly mature environment from the day the new homeowners move in.
Situated 35 miles from London and 9 miles from Chelmsford (approximately), Rayleigh's proximity to the new A130 extension, A127 and A13 makes the town highly accessible by road to most parts of the county and beyond. The airport at Southend on Sea is easily accessible, while trains from Rayleigh station travel directly to London Liverpool Street, with a scheduled journey time of 45 minutes.
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Information correct as at 22/01/2004