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11 July 2002
Copthorn Homes is aiming to take the pressure out of city living and create a streamlined, stylish environment where young professionals can 'chill out' with the advent of West Five Studios, its collection of inspirational apartments at Ealing, W5.
To achieve its aims, the award-winning housebuilder, which has a reputation for creating innovative solutions to modern living, has enlisted the help of the Conran Design Group to ensure that the show apartment at West Five Studios embraces the best of light, spacious and flexible living space:
"There is a great need for redefining living space to ensure it meets with all the demands of modern living," explained Barrie Legg of the Conran Design Group. "In order to achieve this at West Five Studios, we looked at the increased demand for high quality, yet simple, materials and finishes, and also the changing ways in which we now utilise our living space, such as working from home."
The need to efficiently use space and to create a calm, tranquil and relaxed environment to return home to, prompted the Conran Design Group to use furniture and finishes which evoke a sensation of spaces which 'fold' into one another, not defined but flexible. This is perfectly balanced by Copthorn Homes' own directive of achieving flexibility and freedom through the creation of open-plan living 'zones' rather than pre-determined areas:
"The Conran Design Group has created simple, orderly living at West Five Studios, which will ensure a balance of harmony and freedom, underpinned by a definite aura of exceptional quality," confirmed Neil Armstrong, Marketing Director for Copthorn Homes. "This represents the perfect environment for busy professionals to return home to and enjoy a calm, pressure-free lifestyle."
West Five Studios features 21 contemporary designed, two and three-bedroom apartments, together with a duo of superb three-bedroom penthouses, some of which guarantee flexibility and freedom through the inclusion of sliding partitions in the open-plan living areas. The development also features a retail unit at ground level, designated for A1 use.
Copthorn has integrated the impressive original structure with contemporary design features to ensure that West Five Studios retains a strong foothold in the past, but with the convenience, security and exclusivity of modern living. The inclusion of a brand new storey of duplex apartments, which enjoy expansive full height glazing, which follow Copthorn's reputation for using natural light to create harmonious living spaces. Other features include the original staircase with brass handrails, tilt-and-turn windows and traditional lead clad roof, all complimenting the new design features, that include a New-York style car hoist from the underground car park.
With its inexhaustible mixture of highly sophisticated town life, leafy suburban tranquillity and an enviable balance of historic charm and open parkland, Ealing really has something for everyone. The area offers plenty to keep heritage-lovers happy, whilst sports enthusiasts will find there are golf courses, tennis courts, and an abundance of walks and even canal trips to be enjoyed.
Shopping is second to none, with the acclaimed Ealing Broadway Shopping Centre, the fifth largest in London, offering two, excellent shopping precincts, together with 700,000 sq ft of 'retail therapy' to satisfy the most ardent shopaholic. There is also an open air market and, nearby, is the colourful, vibrant community of Southall where you can indulge your love of exotic spices, rare silk saris, striking Indian jewellery and a plentiful supply of unusual fruit and vegetables, more at home in Lahore than London!
Communications in the area are excellent with Ealing Common Tube Station just a short walk away, offering speedy connections via the Piccadilly and District Lines every four minutes. Ealing Broadway Tube Station also offers quick links to Central London via the Central Line, whilst West Acton Tube is but a 10 minute walk away. There are also convenient links to the M4 and M40, the North Circular Road and Heathrow Airport. Add to this, the wide selection of wine bars, international restaurants and cinemas, and the unique appeal of Ealing begins to become apparent.
Prices at West Five Studios start at approximately £290,000 for a two-bedroom apartment and from approximately £320,000 for a three-bedroom apartment. Penthouses are priced from approximately £400,000 up to £600,000.
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Information correct as at 06/08/2008